Internet Success Model
Why do web sites with tons of resources fail, while others with practically no resources at all succeed? To find out, we created a financial model to analyze various factors and their impact on a website's effectiveness:
We discovered that websites with high conversion rates can succeed on limited budgets, while web sites with low conversion rates are unlikely to succeed no matter what the budget:
Typical Website Performance
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Effects of Doubling Advertising
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Effects of Website Tuning
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To get started, please see Website Tune Ups to continue.
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